Tag Archives: Y&R
Why brand equity matters. IPO: the Initial Public Offering of Company stock on a public exchange. In Africa we had an unconditional love affair with them for perhaps ten years.
So what’s a “Like” worth? You knew I was going to weigh in on Facebook’s IPO last week – how could I not??? So I ask again – what’s a “Like” worth? I have asked that question before and I … Continue reading
Ajax Household Cleaner print campaign Very nice, clean work to inspire all surface cleaner clients and creative people!
We hear that SABMiller is set to launch its third beer in Kenya on Thursday, and the Heineken machine is powering up too. Miller Genuine Draft, brewed in Tanzania, is distinctive premium lager of American origin. It will compete for … Continue reading
Cyrus Mistry has been selected as head of India’s powerful Tata Group of companies, which has numerous interest in Africa. The 42-year-old will shadow Ratan Tata, who chairs the business and is recognised as one of the world’s most important … Continue reading
Despite the recent BlackBerry outage, 70% of users say they would stick with the brand, according to figures from Tpoll’s online consumer panel. Meanwhile, during the week, traffic accidents in Abu Dhabi fell by 40%.
Facebook just hit 800,000,000 users, making it the third largest nation. Just behind China and India. 20m sign ups daily. Not the only social media community, but certainly the gorilla in the room.