Tag Archives: Restaurant

Being on-brief

Something wonderful happened last week, so I thought I would share it with you. I was working inside a very exciting business that exports fashion from Africa to Europe. It’s a modern African success story. Inspired by a UN initiative. … Continue reading

Posted in Advertising, Africa statistics, African Business, African marketing, Behaviour change, Brand Marketing, Brand Reputation, Branded behaviours, Chris Harrison Africa, Culture change, Direct marketing, Global Brands, Internal brand, Local Brands, Social marketing, The Brand Inside | Tagged , , , , , , , , , , , , , , , , , , | Leave a comment

Quality schmality

Lazy thinking makes weak brands Take a look at this picture. I shot it in Brussels airport and it made me very happy. Indeed it was one of the few highlights of a grey-green and greasy trip I recently made … Continue reading

Posted in Advertising, Billboards, Brand Marketing, Brand Reputation, Branded behaviours, Chris Harrison Africa, Culture change, Digital space, Direct marketing, Local Brands, Marketing Strategy, Social marketing, Talent Development, The Brand Inside, Uncategorized | Tagged , , , , , , , , , , , , , , , , | Leave a comment