Read Chris every week in the African press.
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Tag Archives: Kenyan executives
Long Or Short Termism?
Flying to Dar this week, I overheard two Kenyan executives discussing the challenges they were facing. It was a familiar story – the last trading year (however strong) lay firmly in the past. The pressure was on to win in … Continue reading
Posted in African ingenuity, Behaviour change, Brand Marketing, Brand Reputation, Branded behaviours, Chris Harrison Africa, Culture change, Internal Communication, The Brand Inside
Tagged Africa, Businesses, CEO's, Company cultures, Dar, Kenyan executives, Market, UK Institute of Directors (IOD)
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