Category Archives: Kenyan Market

Bridging another divide

Econsultancy’s latest report ‘The future of HR in the digital age’, finds that HR teams in many global organisations are repositioning themselves to be more customer centric. Making sure the actions they take in hiring, retaining and developing human capital are aligned … Continue reading

Posted in African Business, African Leadership, African marketing, Behaviour change, Brand Marketing, Brand Reputation, Branded behaviours, Chris Harrison Africa, Culture change, Empowerment, Global Brands, Growth, Human Relations, Internal brand, Kenyan Market, Local Brands, Machine and human, The Brand Inside | Tagged , , , , , , , , , , , , , , | Leave a comment

Have banks abandoned business?

In 2014 Ernst & Young released the results of a global study they had conducted into the nature of customer experience in banks. In our region, they reported that more than half of the banking customers in Kenya cited bad … Continue reading

Posted in African Business, African ingenuity, Behaviour change, Brand Marketing, Brand Reputation, Branded behaviours, Chris Harrison Africa, Crisis Management, Culture change, Kenyan Market, Market Research, Marketing Strategy, The Brand Inside | Tagged , , , , , , , , , , , , , , , | Leave a comment

Bored Approval

How often do we hear the cry, ‘we couldn’t get it past the Board’?  Too often, I suspect. The intransigence of the Board of Directors is regularly blamed for the lack of innovation or progress in a company. Quite unfairly … Continue reading

Posted in Advertising, African Business, African Leadership, Behaviour change, Brand Marketing, Brand Reputation, Branded behaviours, Chris Harrison Africa, Culture change, Direct marketing, Internal brand, Internal Communication, Kenyan Market | Leave a comment

The entitlement culture

“Just because you feel good, doesn’t make you right, oh no.” So go the lyrics of Hedonism, catchy track from the band Skunk Anansie, to which I am sure you all listen. The name Skunk Anansie is taken from the folklore … Continue reading

Posted in African Business, Behaviour change, Brand Marketing, Brand Reputation, Branded behaviours, Chris Harrison Africa, Culture change, Direct marketing, Human Relations, Internal brand, Internal Communication, Kenya Government, Kenyan Market, Local Brands, Machine and human, The Brand Inside | Tagged , , , , , , , , , , , , , , , , , , , | Leave a comment

Let it go

As you know I am in the business of adjusting company cultures. Sometime this means intervening to rebuild an established culture that is broken. But I’m pleased to say that a characteristic of our region is that we have developed … Continue reading

Posted in Advertising, African Business, Behaviour change, Brand Marketing, Brand Reputation, Branded behaviours, Chris Harrison Africa, Culture change, Direct marketing, Empowerment, Global Brands, Global Statistics, Internal brand, Internal Communication, Kenya Government, Kenyan Market, Local Brands, Machine and human, Market Research, The Brand Inside | Tagged , , , , , , , , , , , | Leave a comment

Does sex still sell?

Doing anything in East Africa these days means spending a long time stationery on our crowded roads. Even if you have a driver – and I don’t – you rarely manage more than two city centre meetings a day. So, … Continue reading

Posted in Advertising, African Business, African entertainment, African marketing, Behaviour change, Billboards, Brand Marketing, Brand Reputation, Branded behaviours, Chris Harrison Africa, Culture change, Direct marketing, Kenyan Market, Machine and human, Market Research, Marketing Strategy, Social marketing, Social Media, The Brand Inside, Women | Tagged , , , , , , , , , , , , , , , , , , , , , , | Leave a comment

The Millennial mindset

Last week I revealed that one of the reasons modern CEO’s struggle to understand their employees is a generation gap wider than the Rift Valley. Most C-level executives are over 40, which in socio-demographic terms makes them members of Generation … Continue reading

Posted in Advertising, African Business, African marketing, Behaviour change, Brand Marketing, Brand Reputation, Branded behaviours, Chris Harrison Africa, Culture change, Direct marketing, Internal brand, Internal Communication, Kenyan Market, Local Brands, Machine and human, Social marketing, The Brand Inside | Tagged , , , , , , , , , , , , , , , , , , , , , , , , , , , , , | Leave a comment

The Brave New World of work

Business owners and senior management teams often ask me ‘what’s wrong with our people?’ They cite poor timekeeping, growing complaints about terms of service, and a lack of company loyalty. Not surprisingly, the leaders who make the most effort feel … Continue reading

Posted in African Business, African marketing, Behaviour change, Brand Marketing, Brand Reputation, Branded behaviours, Chris Harrison Africa, Culture change, Current affairs, Direct marketing, Internal brand, Kenyan Market, Social Media, The Brand Inside | Tagged , , , , , , , , , , , , , , , , , , , | Leave a comment

The trouble with corporate brand values

One of the many challenging tasks leadership teams set themselves is the definition of corporate values. In the evolution of business in Africa, this is now seen as a mandatory component in professionalising an organisation. Setting the ‘core values’ often … Continue reading

Posted in Advertising, African Business, African marketing, Behaviour change, Brand Marketing, Branded behaviours, Chris Harrison Africa, Culture change, Direct marketing, Internal brand, Internal Communication, Kenyan Market, The Brand Inside | Tagged , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , | Leave a comment

The human factor

Technology doesn’t work without it There’s great excitement in Africa about technological leapfrogging. And so there should be. This is my third decade on the Continent, and it’s clear to me that the enabling power of technology is propelling us … Continue reading

Posted in Advertising, African Business, African marketing, Behaviour change, Brand Marketing, Branded behaviours, Chris Harrison Africa, Culture change, Direct marketing, Kenyan Market, Machine and human, Market Research, Mobile Market, Social marketing, The Brand Inside | Tagged , , , , , , , , , , | Leave a comment