Read Chris every week in the African press.
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Category Archives: Global Statistics
The non-completion challenge
As I move around inside East African enterprises one thing is becoming increasingly clear. Both employees and employers are frustrated by their failure to complete tasks. I’m not talking about assignments that overrun on time or budget, but about projects … Continue reading
Posted in Behaviour change, Brand Marketing, Brand Reputation, Branded behaviours, Chris Harrison Africa, Culture change, Global Statistics, Internal brand, Market Research, Social Media, The Brand Inside, Uncategorized
Tagged Board Members, Bronze, Budget, Business, challenge, Culture, East African, Employees, Employers, Enterprises, Gold, Millennial, Organisational, Religion Civilisation, Silver, Time
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CEO confidence
I have an appetite for market research. Sometimes it tells you things you don’t know; always it prompts you to reflect. The latest study to pop into my inbox has been a Business Confidence Survey, sampling 90 business leaders in … Continue reading
Posted in Behaviour change, Brand Marketing, Brand Reputation, Branded behaviours, Chris Harrison Africa, Culture change, Direct marketing, Global Statistics, Market Research, Marketing Strategy, The Brand Inside, Uncategorized
Tagged Bankers, Business Confidence Survey, CEO, Confidence, Financial reporting, Kenya, Leaders, market research, Marketing, Networking, Organisations, Recruitment, Standard Gauge Railway, TIFA research, Transporters
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Your brands in their hands
Two international airlines currently under public scrutiny show how vulnerable brands can be to the actions of employees. They are both American and to be honest the world hasn’t heard much about them since they were subjected to terrorist attack … Continue reading
Posted in Advertising, Behaviour change, Brand Marketing, Brand Reputation, Branded behaviours, Chris Harrison Africa, Crisis Management, Culture change, Direct marketing, Global Brands, Global Statistics, Internal brand, Market Research, The Brand Inside
Tagged airline, Airlines, American, Behaviours, brands, Cabin crew, CEO, Companies, Customers, Employees, International, Mobile phone, Retail, Staff, Terrorist
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Make training purposeful.
I’m often surprised by how much irrelevant training goes on in East Africa. I don’t mean lacking in general value. I have no doubt that people need to be taught customer service; qualified on specific technology; or given management training. … Continue reading
Posted in African Business, African marketing, Behaviour change, Brand Marketing, Brand Reputation, Branded behaviours, Chris Harrison Africa, Culture change, Global Brands, Global Statistics, Human Relations, Market Research, Marketing Strategy, Talent Development, The Brand Inside
Tagged budgeted, CEO's, Company, Corporate, customer service, east africa, Economies, Governance Mechanisms, HR, investment, Learning, management, Markets, MIT Sloan, Organisations, Programmes, Survey, technology, training
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Let it go
As you know I am in the business of adjusting company cultures. Sometime this means intervening to rebuild an established culture that is broken. But I’m pleased to say that a characteristic of our region is that we have developed … Continue reading
Posted in Advertising, African Business, Behaviour change, Brand Marketing, Brand Reputation, Branded behaviours, Chris Harrison Africa, Culture change, Direct marketing, Empowerment, Global Brands, Global Statistics, Internal brand, Internal Communication, Kenya Government, Kenyan Market, Local Brands, Market Research, The Brand Inside, Uncategorized
Tagged Brand equity, Business, CEO's, Company cultures, Customer need, Decade, Employees, Founders, Institutional behaviours, Product, Region, Service
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Engagement envy
A colleague shared a great chart with me yesterday. It’s nice when people do that: collaborate. Sharing helpful material is the mark of an organisation with an engaged culture. In a business like ours (built upon IP) it signals intellectual … Continue reading
Posted in Advertising, African Business, African Leadership, African marketing, Behaviour change, Brand Marketing, Brand Reputation, Branded behaviours, Chris Harrison Africa, Culture change, Direct marketing, Global Brands, Global Statistics, Local Brands, Marketing Strategy, The Brand Inside, Uncategorized
Tagged Africa, brand, Business, Culture, East African, Electricity, employee, Engagement, Job, Kentucky Fried Chicken, Leader, Managing Director, Markets, Material, Nairobi, Organisation, Workforce
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Personal Superbrands
There’s a good deal of talk these days about personal branding. Here in East Africa we have experts running event, training sessions and personal consultations to aspirant leaders and established public figures alike. It’s a growing market powered by an … Continue reading
Posted in Advertising, African marketing, Behaviour change, Billboards, Brand Marketing, Brand Reputation, Branded behaviours, Chris Harrison Africa, Culture change, Direct marketing, Global Brands, Global Statistics, Internal brand, Local Brands, Market Research, Marketing Strategy, Social marketing, The Brand Inside, Uncategorized
Tagged advertising, Businessman, Chief Marketing Officer, Designer clothes, Diageo, Experts, Fashion business, Instagram, London School of Marketing, Market, New York Fashion Week, personal branding, President, Regional economy, Satellite television, social media, Superbrands, UK, United States, Whisky
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Workplace breakdown
I’ve just returned from a brief business trip in UK where yet another global brand is under fire for its treatment of employees. The BBC have reported a story that comes from the US, but UK media have picked it … Continue reading
Posted in Behaviour change, Brand Marketing, Brand Reputation, Branded behaviours, Chris Harrison Africa, Culture change, Direct marketing, Education, Empowerment, Global Brands, Global Statistics, Human Relations, Internal brand, Social Media, The Brand Inside, Uncategorized
Tagged Agency, Amazon, BBC, brand promise, Business, Businesses, Company, Employees, Global Brand, Human being’s, Industries, Machines, management, media, Online, Organisational culture, retailer, technology, UK, US, Workplace, World
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Limited Companies limit brand value
Employees must be able talk the brand Have you noticed how few people are able to say, simply and memorably, whom they work for and what they do? I was in a series of public workshops last week, facilitating discussions … Continue reading
Posted in Advertising, African Business, African ingenuity, African marketing, Brand Marketing, Brand Reputation, Branded behaviours, Chris Harrison Africa, Culture change, Direct marketing, Global Statistics, Human Relations, Internal brand, Local Brands, Social marketing, The Brand Inside, Uncategorized
Tagged Ambassadors, Audience, brand, brand promise, Brand Value, Business, Business culture, CEO, Company, Corporate Law, east africa, Employees, Employer, HR, Limited companies, Market, MD, Organisation
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