Tag Archives: South African

Retail success requires relationships

One of the greatest retail success stories in the world, that has prospered for over a century, is now facing down new retail giants. Very soon, online shopping portals Amazon, Alibaba and eBay will command 40% of global e-commerce. Like … Continue reading

Posted in Advertising, African Business, African marketing, Behaviour change, Brand Marketing, Brand Reputation, Chris Harrison Africa, Culture change, Direct marketing, ICT, The Brand Inside, Uncategorized | Tagged , , , , , , , , , , , , , , , , , , , , | Leave a comment

How not to engage staff

Leadership teams in Africa would be the first to admit that employee engagement is still a relatively new area of competence. Great strides are being made, but from a very low base. One might say this is inevitable on a … Continue reading

Posted in African Business, African entertainment, African marketing, Behaviour change, Brand Marketing, Brand Reputation, Branded behaviours, Chris Harrison Africa, Culture change, Direct marketing, Human Relations, Internal brand, Internal Communication, Social marketing, The Brand Inside, Uncategorized | Tagged , , , , , , , , , , , , , , , , , , , , , , , , , , , , | Leave a comment

The Changing South African Consumer

The shifts in economics, migration and globalisation have resulted in a new kind of South African consumer. Like the rest of the world, the average South African consumer has become better informed, better connected and more empowered through digital and … Continue reading

Posted in Africa statistics, Behaviour change, Brand Marketing, Brand Reputation, Chris Harrison Africa, Direct marketing, Empowerment, Global Statistics, Market Research, The Brand Inside, Uncategorized | Tagged , , , , , | Leave a comment