Tag Archives: South Africa

The Uber Effect

In the so-called developed world there’s a lot of antipathy towards Uber. Much of it seems to be from people who have turf to protect (London’s Black Cab community), or drivers (in India) who were dissatisfied with the initial commercial … Continue reading

Posted in African Business, African travels, Behaviour change, Brand Marketing, Brand Reputation, Branded behaviours, Chris Harrison Africa, Culture change, Direct marketing, Global Brands, Infrastructure, Internal brand, Internal Communication, Market Research, Marketing Strategy, The Brand Inside | Tagged , , , , , , , , , , , , , , , , , , , | Leave a comment

People deliver brands

My Chairman (www.nadertavassoli.com) is fond of telling his CEO pupils, “Brands are promised by advertising by delivered by people.” He means your employees -whether you have a fintech brand or a fast food restaurant. Your staff deliver on your promises. … Continue reading

Posted in Advertising, African marketing, Behaviour change, Billboards, Brand Marketing, Branded behaviours, Chris Harrison Africa, Culture change, Direct marketing, Internal brand, Internal Communication, Local Brands, Marketing Strategy, Talent Development, The Brand Inside | Tagged , , , , , , , , , , , , , , , , , , , , , , , | Leave a comment

Toxic brands

While I was in South Africa last week, President Zuma unveiled a new statue to the late Oliver Reginald Tambo, former President in Exile of the ANC during the Anti-Apartheid Struggle. O.R. Tambo was the legal partner and lifelong friend … Continue reading

Posted in Advertising, Africa statistics, African Business, African marketing, Behaviour change, Brand Marketing, Branded behaviours, Chris Harrison Africa, Culture change, Internal brand, Local Brands, The Brand Inside, Uncategorized | Tagged , , , , , , , , , , , , , , , , , , , , , , , , , , | Leave a comment

False economies

I’m sure you all know what a false economy is, but it’s often good to start with a definition. Wikipedia says:’ A false economy is an action that saves money at the beginning but which, over a longer period of … Continue reading

Posted in Advertising, Africa statistics, African Business, African Leadership, African marketing, Behaviour change, Brand Marketing, Brand Reputation, Branded behaviours, Chris Harrison Africa, Culture change, Current affairs, Direct marketing, Global Brands, Global Statistics, Internal brand, Market Research, Marketing Strategy, Social marketing, The Brand Inside, Uncategorized | Tagged , , , , , , , , , , , , , , , , , , , , , , , , , | Leave a comment

Botswana, Cape Verde ranked least corrupt in Africa but new report makes uncomfortable reading for continent

The 2014 Transparency International graft index has been released, and surprises in both the winners and laggards categories. BOTSWANA is seen as the least corrupt country in sub-Saharan Africa, while conflict-wracked Somalia and South Sudan have their work cut out … Continue reading

Posted in Africa statistics, African Business, African ingenuity, Behaviour change, Branded behaviours, Culture change, Global Statistics, Market Research, The Brand Inside, Uncategorized | Tagged , , , , , , , , , , , , , , , , , , , , , , , , , , , , , | Leave a comment

Becoming a consumer society

Indulge me if you will. This article is about Kenya. It reaches out for the human reality behind the cold logic of economics. As such I hope it is of interest to my friends in the wider East African region. … Continue reading

Posted in Advertising, Africa statistics, African Business, African ingenuity, African marketing, African travels, Billboards, Brand Marketing, Brand Reputation, Chris Harrison Africa, Market Research, Motor Industry, The Brand Inside, Uncategorized | Tagged , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , | Leave a comment

Web use for entrepreneurs

Spend not a cent without measurement Let’s remind ourselves how much growth in Africa’s Internet sector has accelerated in recent years due to improvements in infrastructure and the arrival of wireless access technology. According to Mushroom Networks, the continent now … Continue reading

Posted in Advertising, Africa statistics, African Business, African marketing, African Youth, Brand Marketing, Chris Harrison Africa, Digital space, Direct marketing, Facebook, Information Technology, Infrastructure, Kenyan Market, Market Research, Marketing Strategy, Mobile Market, Money Transfer, Social Media, The Brand Inside | Tagged , , , , , , , , , , , , , , , , , , | Leave a comment

Consumer rights

How are we doing in Africa? As I write there are 260 consumer organisations in over 100 countries around the world striving to promote a fairer society by protecting the rights of all consumers. Here in Africa nascent movements are … Continue reading

Posted in African Business, African marketing, Brand Marketing, Brand Reputation, Chris Harrison Africa, Global Brands, Marketing Strategy, The Brand Inside | Tagged , , , , , , , , , , , , , , | Leave a comment

African luxury brands grow

PARIS: Retailers and brand owners are reporting an increased interest in luxury products in Africa, with demand growing at home and abroad for high-end indigenous brands, in addition to established western players.

Posted in Advertising, African Business, African marketing, Brand Marketing, Current affairs, Global Brands, Market Research | Tagged , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , | Leave a comment

Live debate, or dead loss.

Africa’s politicians face a new challenge Every year, Africa records progress towards contemporary democracy. While the Middle East discovers that regime change is no change at all, Africa continues to provide beacons of hope.

Posted in Advertising, African marketing, African politics, Brand Marketing, Current affairs, Digital space, Direct marketing, Global Statistics, Government, Kenya Government, Market Research, Public Relations, Social Media, Speaking Events | Tagged , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , | Leave a comment