Tag Archives: Public Relations

Toxic brands

While I was in South Africa last week, President Zuma unveiled a new statue to the late Oliver Reginald Tambo, former President in Exile of the ANC during the Anti-Apartheid Struggle. O.R. Tambo was the legal partner and lifelong friend … Continue reading

Posted in Advertising, Africa statistics, African Business, African marketing, Behaviour change, Brand Marketing, Branded behaviours, Chris Harrison Africa, Culture change, Internal brand, Local Brands, The Brand Inside, Uncategorized | Tagged , , , , , , , , , , , , , , , , , , , , , , , , , , | Leave a comment

Chris prescribes the following answers from readers of his weekly column in Kenya’s Daily Star

AW asks: What is the role of PR – public relations? Broadly does such a person act as a conduit, a liaison officer between customers and the company? Does he attend to queries of customers – and portray the good … Continue reading

Posted in Advertising, Current affairs, Digital space, Direct marketing, Kenyan Market, Market Research, Public Relations, Social Media, Uncategorized | Tagged , , , , , , , , , , , , , , , , , , , , , | Leave a comment

A picture tells a thousand words So why are PR shots so boring?

It’s been a funny old week. On Monday I was run off the road by a huge slice of motorised pizza. Full marks for impact, Pizza Inn, but none for brand engagement. Then yesterday I was at a photo call. … Continue reading

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